tanya77: soupsoup: writer-a: Cost of Superbowl Ads (via New York Post) OK, $2.8M for something (I’ll give it to you) that 40 M will watch. Exclude the poeple that will mute or FF through your commercial and let’s say that’s 30M. So you’re willing to pay about a 10 CPM for something that will show only once and unless it’s really clever, NOT get passed around afterward. OK, you just want 30M eyeballs in one swoop, I get it. But please absorb this: Funding Internet-distributed scripted content will cost you less and get you even MORE traffic AND keep on getting you traffic (exposure) and that’s an ad-buy that keeps on giving.

tanya77:

soupsoup:

writer-a:

Cost of Superbowl Ads (via New York Post)

OK, $2.8M for something (I’ll give it to you) that 40 M will watch. Exclude the poeple that will mute or FF through your commercial and let’s say that’s 30M. So you’re willing to pay about a 10 CPM for something that will show only once and unless it’s really clever, NOT get passed around afterward.

OK, you just want 30M eyeballs in one swoop, I get it. But please absorb this: Funding Internet-distributed scripted content will cost you less and get you even MORE traffic AND keep on getting you traffic (exposure) and that’s an ad-buy that keeps on giving.

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    I’d like to comment… but this has left me quite speechless.
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    The truly curious may want to correct for inflation.
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  24. malberry reblogged this from yoosee and added:
    今年は下がったんですね。１９９６年と２００１・０２年にも下がっているけど。
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  27. writer-a reblogged this from tanya77 and added:
    You know I’m in 100% agreement with you philosophically. I think though, that this may be the exception to the rule, or...
  28. pantheraleo reblogged this from lostlovely
  29. lostlovely reblogged this from tanya77 and added:
    soupsoup:writer-a:...No. NO NO NO. Unacceptable. FUUUUUUUUU FOOTBALL. That could be going...
  30. tanya77 reblogged this from soupsoup and added:
    OK, $2.8M for something (I’ll give it to you) that 40 M will watch. Exclude the poeple that will mute or FF through your...
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  34. ih8review reblogged this from soupsoup and added:
    How amazingly relevant and revealing. Titillating!
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  42. phlezk reblogged this from soupsoup and added:
    hey, it went down 200k. Yay economy.
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